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Sales and operations planning: responding to the needs of industrial food producers
Authors:Linea Kjellsdotter Ivert  Iskra Dukovska-Popovska  Riikka Kaipia  Anna Fredriksson  Heidi Carin Dreyer  Mats I Johansson
Institution:1. Division of Logistics and Transportation, Dept of Technology Management &2. Economics, Chalmers University of Technology, Gothenburg, Swedenlinea.kjellsdotter@chalmers.se;4. Centre for Logistics, Aalborg University, Aalborg, Denmark;5. Department of Industrial Engineering and Management, Aalto University School of Science, Helsinki, Finland;6. Economics, Chalmers University of Technology, Gothenburg, Sweden;7. Department of Production and Quality Engineering, Norwegian University of Science and Technology, Trondheim, Norway
Abstract:This paper investigates sales and operations planning (S&OP) at four Scandinavian industrial food producers in order to explore how the use of S&OP might help leaders to deal with the challenges set by the planning environment. Variables connected to the product and market, e.g. frequency of new product development, customer service levels and supply uncertainty, were identified as particularly critical for the S&OP process. It was found that there is great potential for S&OP in the food industry, foremost to cope with the imbalances between demand and supply and to create prerequisites for a stable production process.
Keywords:sales and operations planning  food industry  planning environment
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