自媒体时代网络热点事件的形成

近年来,以社交为基础的“自媒体”的迅猛发展使得政治、经济、文化等社会各个领域都进入了社交媒体时代,网民成为网络媒体的主体.网络成为社会民声民意集散地,当公共事件发生时,网民会通过自媒体进行意见的表达和情绪的宣泄,由此形成一些在网络上受关注的网络热点事件.本文试图从自媒体的角度探究网络热点事件的形成的基础,探索网络热点事件产生和传播的因素和规律.

The Formation of Online Hot Events at Self media Era

In recent years, the rapid development of self media based on social interaction continuously makes all social fields including politics, economy, culture and so on be integrated into social interaction media era so that internet users become the main body of online media. Internet has become the distributing center of voices and wills of society and masses, when a public event happens, the internet users can express their opinions and vent their sentiment by self media, so that some online hot concerned events form. This paper aims to explore the basis for the formation of online hot events, and reveals the factors and laws for the production and transmission of the hot events from the perspective of self media.