情境理论化:基于中国企业战略管理实践的探讨

中国企业管理学科的发展经历了"情境钝感"、"情境敏感"和"情境效应"3个阶段,情境理论化成为基于管理实践实现理论创新的突破口。为了有效推进情境理论化的研究,应该从环境、组织与人的交互作用和动态演化来理解企业所处的情境特点。在此基础上,以中国企业战略管理研究为例,分析了情境理论化的2个途径和4个方面的能力要求;提出以市场分割性为对象,研究市场分割性的情境效应,应该是实现中国情境理论化的一种有益的尝试。

An Examination of Context Theorization Based on Chinese Corporate Strategic Management Practices

The development of Chinese corporate management discipline has passed through a process from context-insensitivity,context-sensitivity to context-effect and context theorization has become a theoretical breakthrough point based on managerial practice.To advance the research on context theorization,the present article proposes to comprehend the context within which firms operate from the perspective of environment,organization,human interactivity and dynamic evolution.Based on that,the article takes China’s corporate strategic management research as an example to analyze two approaches to context theorization and four capability requirements.It suggests that an investigation of market fragmentation and its context-effect can be a meaningful attempt to develop Chinese context theorization.