实施“一县一色”战略的理论思考

所谓"一县一色"战略是指各县市为适应激烈的市场竞争环境,谋求县域经济的绝对竞争优势,实现县城经济突破,而实施的围绕一种特色产品从原料到加工、深加工、销售等各环节建立的特色产业群体发展思路."一县一色"正是谋求地方经济持久竞争优势的战略思路,它具有别具一格、集中一点、成本领先、循序渐进的基本特点.实施"一县一色"战略必须以市场为导向,以品牌为基础,以营销为龙头,以制度为保证,以科技为动力.这一战略有利于实现县域规模效益、农民致富、财政增收和城镇发展.在实施"一县一色"战略过程必须注意解决可能出现的一些问题.

Theoretical Reflections On the Strategy of "One County with One Characteristic"

The strategy of "one county with one characteristic"refers to the idea of group development of special industries. That is, each county or city at the county level specializes in one kind of product, including its material collecting, processing, deep-processing and sale,for the purpose of meeting the fierce market competition and achieving economic breakthrough. This strategy, which seeks the lasting competitive advantages of the local economy, is characterized by uniqueness,concentration on one point,low cost, and steadiness of development. It must be oriented to the market,and based on famous brands, with marketing as the lead,rules and regulations as the guarantee and science and technology as the driving force.This strategy con help the county realize sale merit and increase its financial income,thus getting the farmers rich and promoting the development of towns and townships.