国际旅游岛建设视野下文化产业发展的作用及路径选择——以三亚市特色文化产业发展的路径研究为例

海南国际旅游岛建设的号角已然吹响,三亚作为海南建设的排头兵,特色文化的发展起着重要的作用。文化产业被公认为是21世纪最具发展潜力的朝阳产业,《三亚市文化发展战略规划》提出,三亚将建设成为"文化特色突出、文化产业发达、文化事业繁荣、文化环境和谐"的"世界滨海旅游文化名城"。但是,三亚的文化产业还处在初级阶段,在规模、集约化、基层依托上都有待发展。三亚发展特色文化产业,需要在制度上进行改革,经济上加快发展,文化产业结构上进行优化创新,基础设施建设、人才培养上加大力度。

Functions and Channels of Cultural Industries Development from the Perspective of International Tourism Island Construction --Taking the Development of Characteristic Culture Industry in Sanya as an Example

From the start of the construction of international tourism island, with Sanya as the pioneer of Hainan, unique cultural industries in Sanya have been playing vital role. Cultural industry is acknowledged as the most potential and promising one in the 21st century. Strategic planning for cultural development of Sanya has proposed that Sanya be built up into a world-famous coastal cultural tourism city with distinctive cultural features, flourishing cultural industries, prosperous cultural enterprises and harmonious cultural environment. In the initial stages, Sanya cultural industries are yet to be improved in scale, intensification and grass root attachment. For the sake of the development of Sanya unique cultral industries, systems should be reformed, economic development accelerated, optimization and innovation in cultural industry structure promoted, fundamental facilities construction strengthened and personnel training boosted vigorously.