| 高等学校毕业生就业中的营销运用 |
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| 引用本文： | 肖建宗.高等学校毕业生就业中的营销运用[J].贵州工业大学学报(社会科学版),2003,5(4):98-100. |
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| 作者姓名： | 肖建宗 |
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| 作者单位： | 贵州工业大学党委办公室,贵州,贵阳,550003 |
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| 摘 要： | 在新形势下高校毕业生就业成为社会日益关注的焦点,传统的就业模式在向“双向选择、不包分配、竞争上岗、择优录取”新的就业模式转变过程中,毕业生就业在很大程度上取决于学生的质量以及如何包装、营销毕业生。
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| 关 键 词： | 营销方法 解析 高校毕业生 就业因素 |
| 文章编号： | 1009-0509(2003)04-0098-03 |
| 修稿时间： | 2003年4月28日 |
Implementing Marketing Strategy in the Employment of College Graduate Students |
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| XIAO Jian - zong.Implementing Marketing Strategy in the Employment of College Graduate Students[J].Journal of Guizhou University of Technology(Social Science Edition),2003,5(4):98-100. |
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| Authors: | XIAO Jian - zong |
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| Abstract: | The employment of college graduate students has become the focus of the society in the new era. The new employment mode with the characteristic of "two - way selection, no guarantee of employment, competing for job and employing excellent students" is now taking the place of the traditional one. Thus the quality of students and the package and sale of students become the decisive factors in the employment of college graduate students. |
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| Keywords: | marketing analyze college graduate students employment factor |
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