| 基于AHP-SWOT法的南京市某台资三级综合医院发展战略研究 |
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| 引用本文： | 黄继志,姜柏生. 基于AHP-SWOT法的南京市某台资三级综合医院发展战略研究[J]. 南京医科大学学报(社会科学版), 2013, 13(4): 315-318 |
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| 作者姓名： | 黄继志 姜柏生 |
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| 作者单位： | 南京医科大学医政学院,江苏南京,210029 |
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| 摘 要： | 民营医院的发展在解决目前的看病就医问题上起着重要的作用.SWOT分析法与层次分析法(AHP法)的结合可以将所发现的问题定量化,从而确定医院的发展战略.基于医院内外部环境的分析,并结合专家咨询与评分,采用AHP-SWOT定量研究法确定南京市某台资三级综合医院医院的发展战略,得出该院目前处于争取型战略区,应结合生存环境进行调整.
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| 关 键 词： | 层次分析法 SWOT分析法 民营医院 发展战略 |
| 收稿时间： | 2013-05-02 |
The strategic research of the three general private hospital in Nanjing based on AHP-SWOT quantitative method |
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| Huang Jizh and Jiang Baisheng. The strategic research of the three general private hospital in Nanjing based on AHP-SWOT quantitative method[J]. Acta Universitatis Medicinalis Nanjing(Social Science), 2013, 13(4): 315-318 |
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| Authors: | Huang Jizh and Jiang Baisheng |
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| Affiliation: | School of Health Policy and Management, Nanjing Medical University, Nanjing 210029, China;School of Health Policy and Management, Nanjing Medical University, Nanjing 210029, China |
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| Abstract: | The development of private hospitals plays an important role in solving the medical treatment issues. In the article, the combination of SWOT analysis and analytic hierarchy process (AHP) were used to quantify the problems and make the strategic plan of the private hospital in Nanjing which was Taiwan-funded. Based on the analyse of internal and external environment of the hospital, and consultation and evaluation of experts, the authors advanced that at present the hospital should be a fight role in the strategic areas through AHP-SWOT quantitative method, and adjust the development strategy combining with the survival environment. |
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| Keywords: | analytical hierarchy process SWOT analysis private hospitals development |
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