| Abstract: | This essay assesses the feminist potential of workplace flexibility when it emerged as an object of knowledge in 1980s US public culture. The keyword flexibility, which crossed economic discourses about topics ranging from production to remuneration to consumption, was constructed as coextensive with feminism at this time. The essay begins by analyzing popular knowledge concerning labor flexibility created in scholarship and mainstream news. Next, the paper focuses on the contemporaneous articulation of flexibility to feminism. Since 1980, news, scholarship, and film argued that flexibility might provide a feminist antidote for late twentieth-century capitalism's harsh draining of labor from bodies. Particularly, flexible working conditions became publicized as a way that mothers could be better accommodated in the workplace. Yet as the century waned, flexibility failed to uproot standard time-intensive models of work and excluded some women from job opportunities and job security. When flexibility appeared to fail, pundits blamed feminism for wage-earning women's difficulty balancing family and workplace. This analysis shows that the various contradictory practices understood as flexibility rendered it troublesome as a feminist strategy. The paper concludes with an examination of the contemporary implications of this recent discursive history of flexibility. |
