城市管理中的顾客导向与人口导入——以上海市松江新城为例

目前我国正处于城市化的加速期,但是由于城市建设与管理的行政导向和“政绩导向”,城市建设规模大大超前于城市经济的发展以及配套设施的建设,形成“空城”和“死城”,导致城市资源得不到合理配置。人口导入是城镇化的主要表现,也是增强城市活力、提升城市能级、繁荣城市面貌的主要途径。因此地方政府应当通过顾客导向的城市管理,为城市顾客提供高质量的城市产品,以吸引人口进入城市居住、旅游和投资。本文以上海市松江新城为例,针对不同的城市顾客提出了一系列人口导入的政策建议。

Customer Oriented Urban Management and Population——An Example from Songjiang New City of Shanghai

Urbanization of China is accelerated with the challenges of urban management due to the great lags between the urban construction and the economies. Population should be thought of much by the local government as the leading tool to activate, upgrade and flourish the city. The necessity is discussed to attract the investment, industry and tourism to the cities by the customer oriented urban products. The authors also propose series of policy tools that are effective to the different types of urban customers of Songjiang New City of Shanghai.