老字号传统经营理念探析

中国的老字号历史悠久,多少年来,老字号对于繁荣市场、振兴经济、弘扬传统文化起到了积极作用,是民族工商业的骄傲,老字号的知名度和老百姓对它的认同感是现在的企业难以企及的。但是随着社会和经济的发展,老字号不再有昨日的辉煌,保护、发展老字号首先应认真研究老字号发展过程中的生产、管理、经营、服务等方面的经营理念,并对其优秀的部分加以继承。

A study on the comprehension of traditional culture of the old famons shops

The oldand famcns shops of China has a long history.For so many years,it has played an active roles in brisking the market;upstating the economy and carring forward the tradditional culture of china.And it's also the proud of onr national industry and commerce.The enterprises today cannot achieve the populatity and identity of the old and famcns shops.But with the development of onr society and economy,it cammvt be splendid any more.To protect and develop the old and famors shops,we have much to do.First of all,We shculd pay more attention to study the experiences of it on produce,management,service and so on.Ard we shculd inherit the excellent part of it.