网络传播的社会学视角

网络传播作为一个独立的与众不同的传播方式已崭露头角。社会学的渗透使传统传播学的领地在悄悄扩张。庞大的网民队伍奠定了网络传播的基石。网络传播正在改变人们的生活生产方式。网络传播也引起了一些社会问题。信息发布权的分散对传统话语霸权是一种挑战。

A Sociological View of Network Communicating

Network communicating, as an unusual, independent mode of spreading, causes much concern. Without being aware of it, the infiltration of sociology enlarges the scope of traditional communications. While increasing network population lays a foundation for network communicating, the ways of people's living and producing come to change. But at the same time network communicating results in some social problems. It is a challenge to traditional discourse supremacy for the authority of giving out information to be slighted.