| 网络流行的篇章仿拟现象研究 |
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| 引用本文： | 周娟,王宇燕. 网络流行的篇章仿拟现象研究[J]. 淮海工学院学报(社会科学版), 2013, 0(8): 41-44 |
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| 作者姓名： | 周娟 王宇燕 |
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| 作者单位： | 暨南大学文学院,广东广州,510632 |
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| 基金项目： | 广东高校优秀青年创新人才培育项目(wym09042);广东省社科规划项目(2009J-19);教育部人文社科青年基金项目 |
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| 摘 要： | 篇章仿拟现象是近年来网络上颇为流行的语用现象。从语用目的看,目前的网络型篇章仿拟可分四类：讽刺批判类、期望倡导类、抒情自嘲类和戏谑调侃类。跟传统的篇章仿拟相比较,网络型篇章仿拟具有鲜明的语用特性,即群体性、情绪性、现实性、娱乐性、随意性与时效性。篇章仿拟之所以能成为近年来深受人们追捧的流行现象,主要是受到网络介质、社会心理和宏观话语环境的推动。
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| 关 键 词： | 网络 篇章仿拟 类型 特点 流行动因 |
On the Chapter Parody Phenomenon Prevailing on the Current Internet |
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| ZHOU Juan , WANG Yu-yan. On the Chapter Parody Phenomenon Prevailing on the Current Internet[J]. Journal of Huaihai Institute of Technology, 2013, 0(8): 41-44 |
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| Authors: | ZHOU Juan WANG Yu-yan |
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| Affiliation: | (College of Liberal Arts,Jinan University,Guangzhou,Guangdong 510632) |
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| Abstract: | Chapter parody is a kind of very popular pragmatic phenomenon on the current internet.From the standpoint of pragmatic purpose,the internet chapter parody can be divided into four types：satire and criticism,hope and advocacy,lyrism and self-mockery,banter and scoff.In comparison with the traditional chapter parody,it has bright pragmatic characteristics,i.e.groupment,emotionality,reality,entertainment,randomness and timeliness.Chapter parody can become the kind of pragmatic phenomenon which is deeply loved by many persons,mainly because it is motivated by the cyber media,the social psychology and the the macro-social environment. |
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| Keywords: | internet chapter parody type characteristic popularity inducement |
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