微电影:媒介文化的新宠

今天异军突起的微电影冲破了电影等媒介文化的阻碍,成为了媒介文化的新宠,它的特征有:模糊的身份、多彩的内容以及贴心的服务等.微电影兴起的原因在于:自己较强的陌生化、商家的鼎力支持以及网络这个广阔的舞台.微电影是一种创意产业,繁荣着文化产业;它带有一定原创性,提升着人们的认识能力;要创造精品的微电影,使它与其它媒介文化共同担负起应尽的责任.

Microfilm:the New Favorite in the Media Culture

Microfilm,as a new emergence in media culture in China,has already broken through the limits of films and TVs and has so far become a new favorite.The microfilm,characterized by ambiguous identities,colorful contents,and caring services and so on,has originated from its defamiliarization,substantial support by businesses and the internet as a broad arena of demonstration.Microfilm,as a creative industry,has been benefiting the prosperity of cultural industry.With some originality,it has been enlarging people’s understanding of thing.More excellent microfilms are to be created to bear the obligations,together with other media cultures.