| MBA商务英语教学模式的创新与实现 |
| |
| 引用本文： | 孙超平,刘翠,赵惠芳.MBA商务英语教学模式的创新与实现[J].合肥工业大学学报(社会科学版),2010,24(6):158-162. |
| |
| 作者姓名： | 孙超平 刘翠 赵惠芳 |
| |
| 作者单位： | [1]合肥工业大学知识经济与企业管理研究中心,合肥230009 [2]合肥工业大学学报杂志社,合肥230009 |
| |
| 基金项目： | 安徽省重点教学研究项目，安徽省重点教学研究项目，合肥工业大学研究生教育改革项目，安徽工商管理学院2010年度教学研究项目 |
| |
| 摘 要： | 创新商务英语教学模式是实现MBA教育目标重要的手段之一。根据对MBA商务英语教学的探索和在实践中积累的经验,文章提出了＂听力-管理-口语＂导向的商务英语教学模式,并就Business Englishparty活动、基于视频材料的案例教学等方面阐述了商务英语课程教学内容的改革与创新。在此基础上,文章从师资配备和教材遴选等角度探讨了创新MBA商务英语教学、提高课堂教学效果以实现MBA教育目标的保证条件。
|
| 关 键 词： | 商务英语 教学模式 MBA教育目标 |
Innovation of MBA Business English Teaching Model and Its Implementation |
| |
| SUN Chao-ping,LIU Cui,ZHAO Hui-fang.Innovation of MBA Business English Teaching Model and Its Implementation[J].Journal of Hefei University of Technology(Social Sciences),2010,24(6):158-162. |
| |
| Authors: | SUN Chao-ping LIU Cui ZHAO Hui-fang |
| |
| Institution: | a (a.Research Center for Knowledge Economy and Enterprise Management;b.Press of Journal,Hefei University of Technology,Hefei 230009,China) |
| |
| Abstract: | Innovating Business English teaching model is one of the most effective and efficient means to achieve educational goals of MBA.According to the exploration and experience of teaching MBA Business English for decades,the author proposes an innovative ＂English Listening-Management Knowledge-Oral Practice＂ model for teaching MBA Business English by means of holding Business English party,making case study,and so on.Moreover,the innovation of MBA Business English teaching and the enhancement of the effectiveness of classroom teaching are elaborated from perspectives such as the staffing of qualified faculty and the selection of teaching materials so as to put the educational goals of MBA into practice. |
| |
| Keywords: | Business English teaching model educational goal of MBA |
| 本文献已被 维普 万方数据 等数据库收录！ |
