辽西地区发展乡村旅游问题与对策研究

辽西地区农业人口多,经济发展相对落后,发展乡村旅游借以带动乡村经济,意义极为重大。但是,目前辽西乡村旅游还处于起步阶段,存在地域特色不明显、缺乏品牌建设、宣传力度不够等诸多问题。对此提出了相应对策:凸显地域特色,打响辽西地区乡村旅游品牌;明确辽西乡村旅游市场定位,加大宣传力度;变观光为休闲,加强辽西乡村生态旅游开发等。

Study of problems in and countermeasures to rural travel in western Liaoning Province

In western Liaoning Province,there are many rural people and the economy is less developed.It is very important to develop rural travel to promote the development of rural ceonomy.However,rural travel in western Liaoning Province is still in its beginning stage with such problems as lacking distinct features and adequate publicity.Some countermeasures are put forward such as strengthening regional features,setting up western Liaoning Province rural travel brand,promoting publicity activities,developing the rural travel resources,ets.