| 诚信博弈与企业发展策略 |
| |
| 引用本文： | 王伟,胡河宁.诚信博弈与企业发展策略[J].合肥工业大学学报(社会科学版),2005,19(6):58-61. |
| |
| 作者姓名： | 王伟 胡河宁 |
| |
| 作者单位： | 1. 安徽农业大学,外国语学院,安徽,合肥,230036
2. 中国科学技术大学,人文学院,安徽,合肥,230052 |
| |
| 摘 要： | 随着市场竞争机制作用范围的重大改变,企业竞争方式不仅表现在价格与销售的竞争上,同时更表现为企业的系统之间在远见、胆识、决策与操作能力包括伦理智慧在内的诸方面的较量。因此,企业诚信制度策略、文化策略和管理策略将决定企业未来的发展格局。
|
| 关 键 词： | 诚信 企业发展 策略 |
| 文章编号： | 1008-3634(2005)06-0058-04 |
| 修稿时间： | 2005年8月25日 |
Trust game and strategies for development of corporations |
| |
| WAMG Wei,HU He-ning.Trust game and strategies for development of corporations[J].Journal of Hefei University of Technology(Social Sciences),2005,19(6):58-61. |
| |
| Authors: | WAMG Wei HU He-ning |
| |
| Institution: | WAMG Wei~1,HU He-ning~2 |
| |
| Abstract: | Trust game has proved an indisputable maxim for the development of corporations: treat people the way you want to be treated.The credibility of a corporation has aroused more concern among people involved than ever before.Along with the broadening range in which market competition mechanism functions corporations compete not only in the fields of price and sale,but also in the fields of foresight and creativity decision-making,operational ability,other essential ability,ethic wisdom and so forth.Thus,the future development of a corporation is mostly dependent on its credit system,cultural strategy and management strategy. |
| |
| Keywords: | credibility corporation development strategy |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
|
