论学报主编的读者意识

高校学报主编除了必须具备应有的学识才能、政治意识和道德修养之外,还应更自觉、更积极、更出色地强化读者意识,明确学报的读者定位,树立读者是惟一服务对象的观点,旗帜鲜明地体现先进文化的前进方向和正确思想的理论导引,依据读者的信息反馈,与时俱进地制定学报优控制方案,从而为读者提供高水平、有分量的精神文化产品,实现学报的最佳社会功能,使学报在三个文明的建设中发挥更大的作用。

On the reader awareness of the chief editors

Besides qualifying themselves with knowledge,political awareness,morality and cultivation,the chief editors in the university journals should strengthen their "reader awareness" on their own initiative,ascertain its position of reader,hold the belief that the reader is the only one to serve for,show the orientation of the advanced culture and the theoretical guidance of the correct thought in the journal and work out a proper journal scheme according to the feedback from the reader so as to provide the readers with a high standard and weighty spiritual and cultural product.Thereby,the best social function of the journal can be realized,and the journal will play a more important role in the construction of the "three civilizations".