Chinese Literature's Transformation and Digital Existence in the New Century

数字化传媒的革故鼎新已成为推动中国文学世纪转型的强大引擎。网络文学的市 场化崛起打破了传统文学的原有平衡，让当今文学的整体格局遭遇数字技术的创生性 重整。第四媒体不可抗拒的技术力量导致文学大范围转向“数字化生存”，从存在方 式和表意体制上改写了文学惯例。这需要我们厘清数字化媒体在文学转型中“消解” 与“建构”的双重功能，以便从不同的学理维度上为文论拓新建构数字化生存时代的 文学观念，使数字媒介对传统的挑战变成未来文学别创新声的契机，让新媒介成为新 世纪中国文学的强劲动力和有效资源。

关键词: 中国文学?世纪转型?数字化生存

The reform ignited by digital media provided strong impetus to literary transformation at the turn of century in China. The market‐led rise of online literature has destroyed the balance of traditional literature and resulted in a fundamental digital readjustment of the overall literary structure. The fourth medium, with its irresistible technological force, has led to a large‐scale literary shift towards “being digital,” thereby changing literary traditions of existence and expression. Such being the case, we need to clarify digital media's dual function of “deconstruction” and “construction” in this literary shift so as to input new ideas from a different academic perspective into literary theory of the digital era, turn digital media's challenge to tradition into a chance for literary innovation and make the new media into a powerful driving force and effective resource for Chinese literature in the new century.