| 需求价格相关的供应链的联合契约研究 |
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| 引用本文： | 王道平,苏红霞,欧阳强国. 需求价格相关的供应链的联合契约研究[J]. 管理学报, 2009, 6(4): 440-443 |
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| 作者姓名： | 王道平 苏红霞 欧阳强国 |
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| 作者单位： | 北京科技大学经济管理学院 |
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| 摘 要： | 在需求不确定且与价格具有相关性的情况下,通过建立部分回购策略与增量返利策略相结合的联合契约来实现供应链协作:首先,确定促使零售商参与协作的契约参数;然后,讨论该联合契约下供应链收益的分配情况;最后,通过数值算例进一步分析说明该联合契约对提高供应链绩效的作用,并指出需求不确定性对该契约的影响.
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| 关 键 词： | 供应链协作 需求价格相关 回购契约 返利契约 |
Combined Contract of a Supply Chain with Price-dependent Demands |
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| WANG Daoping,SU Hongxia,OUYANG Qiangguo. Combined Contract of a Supply Chain with Price-dependent Demands[J]. Chinese JOurnal of Management, 2009, 6(4): 440-443 |
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| Authors: | WANG Daoping SU Hongxia OUYANG Qiangguo |
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| Affiliation: | University of Science and Technology Beijing;Beijing;China |
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| Abstract: | Facing stochastic price-dependent demands,a supply chain with one-supplier and one-retailer was considered.A combined contract with the buy back and target rebate to solve the problem that only the buy back contract or sales rebate contract can not coordinate the supply chain is developed.Two problems were studied.They are:(1) to determine the parameters of the combined contract that coordinate the retailer's action and(2) to evaluate the possible range of the profit allocation between the firms.Numerical e... |
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| Keywords: | supply chain coordination price-dependent demand buy back contract sales rebate contract |
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