西方媒体人类学研究简述

研究西方媒体人类学,必须关注其历时发展脉络、人类学涉足媒体的动因和条件,尤其是具体的研究进路。认同、性别和国家主体建构、生产者与受众及在地化研究等内容是西方媒体人类学研究的焦点。西方媒体人类学处于西方社会文化背景、学术传统以及人类学变迁的多维动力中,既有对经典人类学的继承、发扬,亦有向媒体及相关领域的开拓、创新。

Approaches to Western Media Anthropology

The development of western media anthropology, the causes and conditions of anthropology researches throughmedia channels, especially varied approaches are illustrated in the topic. The media anthropologists focus on identity,constitution as gendered and national subjects, producers, audiences and indigenous areas.