| 基于价值创造的企业战略联盟的形成分析 |
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| 引用本文： | 邓俊荣,梁艳红. 基于价值创造的企业战略联盟的形成分析[J]. 西安电子科技大学学报(社会科学版), 2006, 16(6): 16-21 |
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| 作者姓名： | 邓俊荣 梁艳红 |
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| 作者单位： | 西安电子科技大学,陕西,西安,710071 |
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| 摘 要： | 企业战略联盟作为介于市场和企业间的组织形式体现了新的价值创造过程,本文以价值链理论为基础,通过组织费用和交易成本的分析提出企业组织创新模式——战略联盟,进而深入分析战略联盟的优势风险模型,探讨了战略联盟的形成原因和构建过程。
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| 关 键 词： | 客户价值创造 价值链 系统价值链 交易成本 战略联盟 |
| 文章编号： | 1008-472X(2006)06-0016-06 |
| 修稿时间： | 2006-08-23 |
Formation of Enterprise Strategic Alliance Based on Value Creation |
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| DENG Jun-rong,LIANG Yan-hong. Formation of Enterprise Strategic Alliance Based on Value Creation[J]. Journal of Xidian University (Social Sciences Edition), 2006, 16(6): 16-21 |
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| Authors: | DENG Jun-rong LIANG Yan-hong |
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| Abstract: | In view of the analysis of its formation,strategic enterprise alliance,an organization between market and business,reflects a new process to create value.Based on the value chain theory,this paper puts forward an enterprise innovation of strategic alliance by the analysis of organization expense and transmit cost.Then,a further discussion of its superiority-risk model is made,along with which the contributing factors and the construction of the strategic alliance is dealt with. |
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| Keywords: | customer value creation value chain systemic value chain transmit cost strategic alliance |
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