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东南亚旅游业拓展中国客源市场之分析
引用本文:宋一兵. 东南亚旅游业拓展中国客源市场之分析[J]. 中南民族大学学报(人文社会科学版), 2004, 24(6): 117-119
作者姓名:宋一兵
作者单位:华南师范大学,旅游系,广东,广州,510631
摘    要:东南亚旅游业的中国客源市场近几年发展很快,现在中国已经成为这一地区的主要客源国之一.东南亚各国为开拓中国客源市场进行了多方努力,实施了许多有效的策略与措施.虽然这一市场还存在一些值得关注的问题,但其增长的势头仍将持续下去,并将随着这一地区旅游服务水平的提高而得到较大的发展.

关 键 词:东南亚国家  旅游业  中国客源市场  策略  问题
文章编号:1672-433X(2004)06-0117-03
修稿时间:2003-06-30

An Analysis of Source of Tourists in Developing Tourism in Southeast Asia
SONG Yi-bing. An Analysis of Source of Tourists in Developing Tourism in Southeast Asia[J]. Journal of South-Central University for Nationalities:Humanities and Social Science, 2004, 24(6): 117-119
Authors:SONG Yi-bing
Abstract:Source of Chinese tourists in Southeast Asia market is expending rapidly and China has become one of the main sources in this market. All the countries in Southeast Asia took a lot of measures to attract Chinese tourists. Although there exist some problems in this market, the trend will continue with the promotion of tourist services in this region.
Keywords:countries in Southeast Asia  source of Chinese tourists  strategy  problem  
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