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The Potential of A College Town As A Retirement Community
Authors:Shih-Ming Hu  Cheng-I Wei  Margaret R Schlais  Jung-Mao Yeh
Institution:1. Department of Human Ecology , State University of New York , Oneonta;2. College of Agriculture and Natural Resources , University of Maryland and the Director of the Maryland Agricultural Experiment Station and Maryland Cooperative Extension ,;3. College of Education , Oklahoma State University ,;4. Department of Family and Consumer Sciences , California State University at Long Beach ,
Abstract:ABSTRACT

The purpose of this study is to evaluate the potential of college towns as retirement communities. The uniqueness of college towns as potential retirement communities are identified and discussed. Differences between college towns and Sunbelt state retirement destinations regarding the factors that are most concerned by retiree migrants in their decision-making for relocation were compared. The results showed no differences between the college towns and the Sunbelt state retirement cities. Only a few differences existed among the college town subgroups. The findings are of value to the senior living industry, local government and chamber of commerce in their efforts in marketing college towns as prospective retirement communities.
Keywords:Senior living  retirement community  college town  retirement destination
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