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浅谈广电网络在“三网融合”背景下的机遇与挑战
引用本文:赵鹏.浅谈广电网络在“三网融合”背景下的机遇与挑战[J].淮海工学院学报(社会科学版),2011,9(4):68-69.
作者姓名:赵鹏
作者单位:江苏省广播电视信息网络股份有限公司连云港分公司技术部,江苏,连云港,222003
摘    要:"三网融合"是指电信网、计算机网和有线电视网三大网络通过技术改造,能够提供包括语音、数据、图像等综合多媒体的通信业务。从长远角度看,"三网融合"更有利于广电网络运营商的发展,主要是由于广电网络运营商在内容资源、政策支持与意识形态属性等方面具有一定的优势,但其起步较晚,市场化程度较电信行业低,又受到体制、资金等方面的约束,其前景依然任重而道远。

关 键 词:三网融合  广电网络  机遇  挑战

On Opportunities and Challenges to Radio & TV Net in the Context of Three Networks Convergence
ZHAO Peng.On Opportunities and Challenges to Radio & TV Net in the Context of Three Networks Convergence[J].Journal of Huaihai Institute of Technology,2011,9(4):68-69.
Authors:ZHAO Peng
Institution:ZHAO Peng(Technique Section,Lianyungang Branch of Jiangsu Broadcasting Television NetworkCorp.Ltd.,Lianyungang 222003,China)
Abstract:Three Networks Convergence refers to converging the net system of China Telecom,Internet and Cable TV,through the technological innovation,of which the service of communication can be provided including the comprehensive multi-media such as voices,statistics,videos etc.In the long run,the combination brings benefits to the development of the radio and TV producers,mainly because they have certain advantages on program resources,policy supports and features of ideology.Nevertheless,more measures should be taken because of the delay in launching and restraints in funds and market.
Keywords:three nets convergence  radio & TV net  opportunity  challenge
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