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围绕品牌发展黑龙江省绿色食品产业
引用本文:程玉林. 围绕品牌发展黑龙江省绿色食品产业[J]. 哈尔滨工业大学学报(社会科学版), 2002, 4(3): 77-80
作者姓名:程玉林
作者单位:哈尔滨工业大学,黑龙江,哈尔滨,150001
基金项目:黑龙江省绿色食品健康发展对策基金资助项目(G00D23031)
摘    要:需求的强劲拉动和供给的有限使绿色食品产业存在广阔的发展空间,面临巨大的市场机遇。黑龙江省具有发展 绿色食品产业的客观条件和起步较早的有利基础,应该把它作为非常有潜力的经济增长点来对待。当前,要着力进行绿色食 品品牌整合,化零为整,壮大单个品牌实力,在短时期内,迅速提升品牌知名度,形成品牌效应,把绿色食品产业做大做强。

关 键 词:支柱产业  绿色食品  品牌
文章编号:1009-1971(2002)03-0077-04
修稿时间:2002-05-12

Development of brand green food industry in Heilongjiang Province
CHENG Yu - lin. Development of brand green food industry in Heilongjiang Province[J]. Journal of Harbin Institute of Technology(Social Sciences Edition), 2002, 4(3): 77-80
Authors:CHENG Yu - lin
Abstract:The great demand and limitation in supply provides more opportunities and opens a wide market for green food industry. There are favorable natural conditions and the advantage of early development in Heilongjiang province in green food industry, all of these should be utilized as potential superiority to develop the green food industry in the province. What needs to be done at present is to rectify and amalgamate some brands into a serial brand, to strengthen a single brand scale, to promote the fame of the brands and produce the effects of name brand within a time as short as possible.
Keywords:main industry   green food   name brand
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