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Rationalizing branch banking
Authors:DWC Kitching
Institution:Midland Bank Ltd., England
Abstract:Large organizations and particularly organizations with the complex structure of branch banking, require time to change. The author does not suggest that there are any clear answers to the strategic planning problems facing branch banking. Today's advanced technology provides new tools to respond to change and progress. To do this accurate assessment of market segments, an effective internal management structure, efficient management and a level and quality of staff to use the new technology are required. This, in turn, will demand new recruitment and training methods.
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