Strategic planning system for multinational companies |
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Authors: | Narendra K Sethi |
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Institution: | The author is Professor of Management, St. John''s University, Jamaica, New York, 11439, U.S.A. |
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Abstract: | This article is based on a research study, the object of which is to illustrate the major components of global planning in the context of modern administration. Data were collected from a representative sample of multinational companies, both U.S. and non-U.S. based. The planning process in the companies surveyed followed a pattern based on formal planning systems. The author concludes that multinational corporate planning will in future become a blend of administrative and institutional types of plans. |
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