| 垂直搜索在B2B电子商务中的应用探析 |
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| 引用本文： | 刘春友.垂直搜索在B2B电子商务中的应用探析[J].辽宁工程技术大学学报(社会科学版),2009,11(4):368-369. |
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| 作者姓名： | 刘春友 |
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| 作者单位： | 安徽工业职业技术学院,信息工程系,安徽,铜陵,244000 |
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| 摘 要： | 为探讨垂直搜索在中国B2B电子商务中的应用前景问题,通过对中国中小企业B2B电子商务需求的分析,以及对垂直搜索引擎的特点和优势进行剖析,明确了垂直搜索引擎所蕴含的商业价值,指出垂直搜索是商务搜索引擎发展的必然趋势,在中小企业开展B2B电子商务过程中,垂直搜索不仅满足了企业精确搜索商机信息的需求,提升了企业网络营销的质量,也促进了中国B2B电子商务的进化与发展。
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| 关 键 词： | 垂直搜索 B2B 电子商务 中小企业 |
Analysis of the vertical search's application in B2B electronic commerce |
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| LIU Chunyou.Analysis of the vertical search's application in B2B electronic commerce[J].Journal of Liaoning Technical University(Social Science Edition),2009,11(4):368-369. |
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| Authors: | LIU Chunyou |
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| Institution: | Information Engineering Department;Anhui Industry Polytechnic College;Tongling 244000;China |
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| Abstract: | To study the prosperity of the vertical search in China's B2B electronic commerce,in this article,through analyzing the market demand of B2B electronic commerce in our country's small and medium-sized enterprises,as well as the characters and advantages of the vertical search engines,the commercial value of the engines is defined.It is pointed out that the vertical search is inevitable trend for commercial search engines.For an SME doing E-business,the vertical search suits them in finding business opportun... |
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| Keywords: | B2B |
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