Methodology out of context: Getting Zimbabwean entrepreneurs to participate in research

This paper reports on a project carried out in Zimbabwe in 1998. The aim of the work was to develop a methodology, based upon participative techniques, which could be adapted for use by the UK's Department for International Development (DFID) in assessing entrepreneurs' perception of government and non-government business support services. The overriding purpose of the project was to improve DFID's policies towards facilitating an enabling environment for the private sector. The project was commissioned in order to alter the conventional donor agency approach to businesses in Africa of using questionnaires. Instead, the project team developed a system of semi-structured interviews with individual entrepreneurs and managers, supplemented by a variety of visual techniques and collective workshops incorporating the participants themselves, government representatives and agency staff. Whilst the techniques used are not in themselves unique, the approach certainly is, within an African context.