移动互联网时代高校图书馆阅读服务研究

在论述移动互联网时代高校图书馆阅读服务挑战与机遇的基础上,指出了移动互联网时代高校图书馆阅读服务的四个制约因素：移动阅读市场复杂、读者黏合度降低、浅阅读现象、馆员素质薄弱。并调查分析了高校图书馆阅读服务现状,据此提出了高校图书馆阅读服务的发展策略：构建移动阅读空间、构建多元阅读服务路径、打造立体化阅读指导以及深入开展阅读推广活动。

Research on Reading Services in Mobile Internet Era

On the basis of the challenge and the opportunity of college library reading service in the mobile internet era,the thesis has pointed out that there are four restraining factors that hinders library reading service in the mobile reading era,namely,the complexity of mobile reading market,the decrease of readers＇ adhesion,the reading only for superficial meanings and the inadequacy in librarians＇ competence. This thesis has brought about the developmental strategy used to promote library reading service after investigating and analyzing the status of reading service in college libraries,and they are as follows： to construct enough space for mobile reading,to widen reading access,to establish three-dimensional reading instructions and to further our efforts to promote reading.