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电台创新频率新定位之我见——娱乐节目和媒体影响的启发性思考
引用本文:李冬俐.电台创新频率新定位之我见——娱乐节目和媒体影响的启发性思考[J].西昌学院学报(社会科学版),2008,20(1):147-150.
作者姓名:李冬俐
作者单位:李冬俐(凉山电台,四川,西昌,615000)
摘    要:媒体要为凉山的发展服务,媒体服务的资源是什么?是广大的受众,受众是靠电台的节目来吸引。电台新频率怎样区别于第一频率?打造娱乐新品牌,为受众提供全新的听觉服务是本文研究的重点。

关 键 词:新频率  娱乐  声音  听觉艺术
文章编号:1673-1883(2008)01-0147-03
修稿时间:2007年9月8日

On the Location of Creating a New Frequency of a Radio Station
LI Dong-li.On the Location of Creating a New Frequency of a Radio Station[J].Journal of Xichang College :Social Science Edition,2008,20(1):147-150.
Authors:LI Dong-li
Institution:LI Dong-li (Liangshan Radio Station, Xiehang, Siehuan 615000)
Abstract:Liangshan media should serve the development of Liangshan Prefecture.What are the resources of a medium service then?It is the receiving people who are the natural resources of the medium service. Receiving people will only be attracted by the new programs of a radio station. How will a new fraquency of a radio station be different from its first frequency?This paper focuses on how to create new entertaining programs to provide receiving people with new services.
Keywords:New Frequency  Enterainment  Sound  Hearing Sense  Arts
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