| 试论大众传媒与舆论的互动 |
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| 引用本文： | 陈力丹. 试论大众传媒与舆论的互动[J]. 北京理工大学学报（社会科学版）, 2003, (4): 3-8. |
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| 作者姓名： | 陈力丹 |
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| 作者单位： | 1.中国人民大学新闻学院 北京,100872 |
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| 摘 要： | 当代的舆论现象由于会天然地与大众传媒的影响搅到一起,于是变得十分复杂。当考察某方面的舆论时,需要把传媒的影响力、公众对传媒影响力的抵制这两方面的诸多因素考虑在内,以便准确地判断传媒或某项舆论调查声称的“舆论”究竟有多大的真实性。这对于正确地估量自己所处的环境,做出恰当的决策,都是必要的工作。
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| 关 键 词： | 传媒 舆论 拷贝世界 议程设置 沉默螺旋 |
| 文章编号： | 1009-3370(2003)04-0003-06 |
| 收稿时间： | 2003-06-12 |
| 修稿时间： | 2003-06-12 |
The Mutual Enhance between the Mass Medium and the Consensus |
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| CHEN Li-dan. The Mutual Enhance between the Mass Medium and the Consensus[J]. Journal of Beijing Institute of Technology (Social Sciences Edition), 2003, (4): 3-8. |
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| Authors: | CHEN Li-dan |
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| Affiliation: | 1.Renmin University of China,Beijing,100872 |
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| Abstract: | At present time,the relationship between the consensus and mass medium has become very complicated.So the examination of a public opinion needs a consideration of the influence and the public's resistance to the influence.This way we may properly judge the authenticity of the consensus or public opinions issued by the mass medium or consensus investigation. |
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| Keywords: | Medium Consensus Coping world Procedure setup Mum-helix. |
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