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从德国格平根储蓄银行看中小银行发展
引用本文:张伟芹. 从德国格平根储蓄银行看中小银行发展[J]. 北京市财贸管理干部学院学报, 2010, 26(2): 34-36
作者姓名:张伟芹
作者单位:北京财贸职业学院,北京,100010
摘    要:作为德国的中小银行,在全能银行的浪潮席卷全球的情况下,格平根储蓄银行坚持以传统的商业信贷为核心业务,充分挖掘地方的客户潜力,立足于地方、服务于地方,在日趋激烈的市场竞争中与地区经济一起发展。格平根储蓄银行的发展为中小银行的发展树立了榜样。

关 键 词:储蓄银行  中小银行  客户开拓

Small and medium -sized banks development from German savings banks
Zhang Weiqing. Small and medium -sized banks development from German savings banks[J]. Journal of Beijing Institute of Finance and Commerce Management, 2010, 26(2): 34-36
Authors:Zhang Weiqing
Affiliation:Zhang Weiqing
Abstract:This paper analyzes the fact that, though it is small or medium - sized and in the situation of universal banks all over the world, Deutsche Sparkassen adheres to the traditional commercial credit as its core businesses, finds out local potential clients, bases itself upon and serves locality and develops in tandem with the local economy in the increasingly fierce market competition. Its development has already set an example to small and medium-sized banks.
Keywords:savings banks  small and medium - sized banks  development of clients
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