New opportunities in global services |
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| Institution: | 1. University of Technology Sydney, Sydney City Campus, PO Box 123, Broadway, NSW, 2007, Australia;2. Lymba Corporation, 901 Waterfall Way, Building 5, Richardson, TX, 75080, United States;1. School of Management, Politecnico di Milano, Piazza L. da Vinci, 32 20133, Milano, Italy;2. Stockholm School of Economics, Sveavägen 65, 113 83, Stockholm, Sweden;3. TU Delft, Mekelweg 5, 2628, CD Delft, Netherlands;4. Reykjavik University Center for Research on Innovation and Entrepreneurship, Menntavegur 1, 102, 101 Reykjavík, Iceland;5. The University of Edinburgh Business School, 29 Buccleuch Pl, Edinburgh, EH8 9JS, UK;6. Imperial College Business School, South Kensington Campus, Exhibition Rd, London, SW7 2AZ, UK;7. Harvard Business School, Boston, USA;8. School of Management, Politecnico di Milano, Milan, Italy |
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| Abstract: | This article calls attention to macroenvironmental changes and competitive factors affecting the international distribution of services and addresses some options and implications for corporate strategy. It provides a conceptual framework for understanding and evaluating services trends, cites examples of services that are expanding internationally and explores the interrelationships between production and services trade. |
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