| Abstract: | It is of great importance that development projects (especially those projects that target improving the livelihood of rural communities) continue to deliver their intended benefits over their intended economic life—we call this “project sustainability.” Applying an experimental design, our study reveals that active involvement of project beneficiaries during the needs assessment and planning stages has a significant positive influence on the behavioural intentions of the project beneficiaries toward project sustainability. Our study also finds that psychological ownership plays a mediating role in the relationship between project beneficiary participation and project sustainability. Implications for project sustainability and directions for future research are discussed. |
