多学科视角下羡余旅游资源转化路径研究

旅游资源羡余是旅游者预算约束、旅游资源空间集聚及其他相关因素导致的部分资源的闲置现象,具有普遍性、相对性和可变性,这些特征决定了旅游资源羡余现象研究的理论价值和现实意义,以及羡余旅游资源转化的必要性和可能性。在综合运用经济学、地理学、生态学理论对旅游资源羡余现象成因进行深入分析的基础上,提出了转化的基本思路与常用策略,主要包括资源管理协同化、产品开发差异化、市场定位细分化、形象策划创意化、交通连接便捷化。

Research on the Transformation Path of the Redundancy Tourist Resource from a Perspective of Multi-disciplinary

Caused by tourists’ budget constraint,concentration tourism resource and other relevant factors,the redundancy tourist resource is the phenomenon of part resources unused,which reveals the universality,relativity and variability.These characteristics determine the theory value and practical significance of studiying the redundancy tourist resource,and the necessity and possibility of transforming the redundancy tourist resource.Based on comprehensively using economics,geography and ecology to analyse the cause of the redundancy tourist resource in-depth,the author puts forward the basic ideas of transformation and common strategy,which mainly includes resource management synergism,product development differentiation,market positioning segmentation,image planning creativity and transport linkage convenience.