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青年消费群体的特殊消费价值观解析
引用本文:史兆光,梅雅卓.青年消费群体的特殊消费价值观解析[J].大连海事大学学报(社会科学版),2009,8(4):84-87.
作者姓名:史兆光  梅雅卓
作者单位:大连海事大学,人文与社会科学学院,辽宁,大连,116026
基金项目:辽宁省社会科学联合会项目(2008lktfx-20);;辽宁省社会科学规划基金项目(L08BFX015)
摘    要:探讨作为社会消费过程中的一个特殊群体——当代青年的消费特征、消费心理与特殊消费价值观,分析其消费误区及负面影响,论证生态消费价值理念对当代青年形成健康、科学、合理、公平的消费生活方式以及建设节约型社会并真正走上可持续发展道路具有的战略性意义,并提出培养当代青年生态消费价值观的现实路径。

关 键 词:当代青年  消费特征  消费价值观

Analysis of specific consumption values among youth consumers
SHI Zhao-guang,MEI Ya-zhuo.Analysis of specific consumption values among youth consumers[J].Journal of Dalian Maritime University:Social Science Edition,2009,8(4):84-87.
Authors:SHI Zhao-guang  MEI Ya-zhuo
Institution:College of Humanities and Social Sciences;Dalian Maritime Univ.;Dalian 116026;China
Abstract:The paper focused on a special group of consumers in the process of consumption-the contemporary youth,discussed its consumption characteristics,consumption psychology and special consumption values,and analyzed its errors and negative impact.Then it demonstrated that the concept of ecological consumption has a strategic impact on healthy,scientific,reasonable and fair way of life that the contemporary young people need,as well as the construction of the consumption-saving society and the realization of sus...
Keywords:contemporary youth  consumption characteristics  consumption values  
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