| 我国内地本城期刊基本生存原理探析 |
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| 引用本文： | 欧阳明.我国内地本城期刊基本生存原理探析[J].河南大学学报(社会科学版),2011(5). |
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| 作者姓名： | 欧阳明 |
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| 作者单位： | 华中科技大学新闻与信息传播学院; |
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| 摘 要： | 本城期刊在我国是一种很有市场潜力且未来发展空间广阔的期刊种类。它具有信息传播以本城为主,信息性质偏软,面向市场办刊,主要服务对象在本城的基本特征。本城期刊的生存,需要较为宽松的政治环境和发达的市场经济。中国社会的艰难转型、社会主义市场经济的快速成长和当前文化体制的改革,催生、壮大了直面市场的大众传媒。经过30多年的改革开放,我国已经初步具备了本城期刊的生存所必需的政治环境和经济条件。
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| 关 键 词： | 本城期刊 基本特征 中国内地 生存条件 生存原理 《大武汉》 |
The Fundamentals of City-inside Magazines in the Mainland |
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| OU Yang-ming.The Fundamentals of City-inside Magazines in the Mainland[J].Journal of Henan University(Social Science),2011(5). |
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| Authors: | OU Yang-ming |
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| Institution: | OU Yang-ming(School of News and Information Communication,Huazhong University of Science and Technology,Wuhan 430074,Hubei,China) |
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| Abstract: | The City-inside magazine is the kind of magazine with market potential and future development space in China.It has the basic characteristics of Information communication relying on City-inside,soft Information,publishing relying on market and the main service object in the City-inside.The existence of the City-inside magazine requires comparatively loose political environment and developed market economy.The hard transition of Chinese society,the rapid growth of socialist market economy and the reform of t... |
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| Keywords: | city-inside magazines fundamentals mainland China conditions of existence principles of existence The Great Wuhan |
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