| 体育大众传播异化现象探析 |
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| 引用本文： | 龙宋军.体育大众传播异化现象探析[J].湖南工业大学学报（社会科学版）,2007,12(5). |
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| 作者姓名： | 龙宋军 |
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| 作者单位： | [1]湖南人文科技学院体育系,湖南娄底417000 |
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| 摘 要： | 采用文献资料、逻辑分析等方法,以体育传播学、异化理论为基础,对当代体育大众传播中的异化现象进行归类并分析其形成原因,最后提出建议,旨在为当前体育大众传播中的不良风气,回归体育传播本质提供参考资料.
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| 关 键 词： | 体育大众传播 传播异化 异化现象 |
Study on Alienation in Sport Mass Media |
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| LONG Song-jun.Study on Alienation in Sport Mass Media[J].Journal of Hunan University of Technology(Social Science Edition),2007,12(5). |
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| Authors: | LONG Song-jun |
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| Institution: | LONG Song-jun(Hunan Institute of Humanities and Technology; Loudi Hunan 417000; China); |
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| Abstract: | Using the methods of documentary investigation and logic analysis,basing on the theory of sport communication and alienation,this paper classifies the phenomena of alienation in sport media,analyses the reasons,and gives some advice to purify the bad atmosphere in sport media. |
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| Keywords: | sports mass media alienation of communication phenomenon of alienation |
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