浙江台州民营企业境外投资产业战略分析及策略选择

经济全球化和区域经济一体化进程的加快使得国际经济结构加速调整,商品、劳务、资本和技术等各类生产要素实现跨国流动,这也使得境外投资逐步显现出其重要性.浙江省台州市民营企业境外投资呈现投资增幅较大,实现快速增长;分布逐步拓宽,领域趋向多元;产业重点较为集中,呈现区域集聚发展等特点.其目前仍以贸易促进型投资为主,较高层次投资形式相对较少;规模优势不明显,核心竞争力有待提高;高技术产业发展滞后,新兴领域拓展较为薄弱.对于相对优势产业宜采用“绿地投资”方式为主;产业链逆向延伸至发达国家,形成与发达国家对产业增值链的共享关系;技术和知识寻求型产业应更多考虑“建立研发机构”或“跨国并购”的方式等可作为台州民营企业境外投资的策略选择.

esearch into Strategies of Overseas Investments Adopted by Private Enterprises in Taizhou City,Zhejiang Province

The acceleration in economic globalization and regional economic integration quickens international economy structural adjustment, and facilities transnational flow of production factors such as commodities, services, capital and technologies. Overseas investment grows gradually in importance. Overseas investment by private enterprises in Taizhou City, Zhejiang Province, shows a dramatic increase; besides, the investment distribution and range are widened; the industry focus is highly concentrated, showing a regional cluster development, etc. However, the investment is heavily dependent on trade promotion, and lacks advanced forms. The scale advantage is not obvious, and the core competitiveness needs to be improved; high tech- nology industry development lags behind, the emerging field is weak. To address such issues, the relatively advantageous in- dustries should adopt the ＂Greenfield investment＂ mode in the main. Industrial chain attempts to extend to the developed coun- tries for purpose of sharing the industry value chain with the developed countries. By contrast, private enterprises in Taizhou that seek technology and knowledge can employ such investment strategies as ＂establishing research and development institu- tions＂ and ＂transnational merger and acquisition＂.