Estimation of population product in presence of non-response in successive sampling

The design of this paper is to examine the problem of estimation of finite population product in mail surveys for the current occasion in the context of sampling on two occasions is attempted when there is non-response on both the occasions. Estimators for the current occasion are derived as a particular case when there is non-response on first and second occasion only. The gain in efficiency of the proposed estimate over the direct estimate using no information gathered on the first occasion is computed. The proposed strategy has been compared with other estimators. An empirical study is carried out to study the performance of the proposed strategy.