Der Aufbau von interpersonalen Beziehungen in MUDs: Die Rolle von Motiven und Kommunikationsstrategien

This paper focuses on the question how friendships can be built up in virtual communities, especially in multi-user dungeons (MUDs). According to the Social Information Processing Perspective (SIP; Walther, 1992), users of computer-mediated communication learn how to compensate the lack of nonverbal cues by using specific communication strategies (e.g. emoticons). The predictions derived from SIP were tested in a sample of MUDders. Additionally, the role of motives was studied. Results revealed that emoticons in fact are seen as helpful in expressing socioemotional contents. The use of emoticons also correlates with development of online-friendships. However, this correlation was moderated by the primary motivation to participate in MUDs.