Abstract: | Although a macro‐organizational perspective has become increasingly commonplace in social movement analyses, few studies examine the full spectrum of organizations in any single social movement industry (SMI). Utilizing a unique source of data on Japanese environmental movement organizations, we compare characteristics of groups focused primarily on environmental issues with those for whom environmental issues are part of a larger multi‐issue focus. We then profile across distinct, and theoretically important, organizational domains to assess how local, prefectural and national groups compare on a variety of organizational attributes, including: size, membership type, tactics and activities, and issues. We conclude by discussing the implications of our findings for understanding both Japanese environmentalism and the structure of SMIs generally. |