Formal strategic planning in the United States today. |
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| Authors: | G A Steiner H Kunin E Kunin |
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| Institution: | 2. Professor of Business and Society at the University of California, College of Management, Los Angeles, CA 90024, U.S.A.;1. Professor of Management at the University of California, College of Management, Los Angeles, CA 90024, U.S.A. |
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| Abstract: | The author sets out an appraisal of the state of corporate-strategic planning in the United States. He deals with the chronology of planning development before appraising the 'state of the art'. The appraisal utilizes the author's own set of criteria which are comprehensive and provide a framework against which individuals and companies can assess their own systems. The author deals in some detail with the nature of planning systems in different types of organization and provides valuable insight into the current state of strategic planning and a useful framework for critical analysis. |
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