“Who Better to Do It Than Me!:” Race,Gender & the Deciding to Run Accounts of Political Women in Texas

Women remain underrepresented in electoral politics at every level. Much has been written about how dominant gender values shape political women’s decisions to run for office, how the media portrays women on the campaign trail, and how voters respond to women candidates. Yet, research on women in politics has too often assumed a monolithic standard of femininity, overlooking the ways in which gender values are varied and deeply racialized. Drawing from data gathered through 46 interviews I conducted with women leaders and political activists in Texas, I explore the narratives politically active women cultivate to account for their decisions whether or not to run for public office. I illuminate how these “deciding to run” narratives reflect racialized standards of femininity and how these discourses are mediated by the political context and by political and activist organizations.