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优化盐城营商环境研究
引用本文:李争光,孙文祥,丁梦云,吴海珍.优化盐城营商环境研究[J].盐城工学院学报(社会科学版),2020,33(2):1-7.
作者姓名:李争光  孙文祥  丁梦云  吴海珍
作者单位:盐城工学院 经济管理学院, 江苏 盐城 224051,安徽财经大学 会计学院 安徽 蚌埠 233030,盐城工学院 经济管理学院, 江苏 盐城 224051,盐城工学院 经济管理学院, 江苏 盐城 224051
摘    要:从政务环境、市场环境、金融环境、人力资源环境、社会环境等五大方面建立5分制量表,采用“问卷星”调查平台对盐城营商环境进行随机问卷调查,并采用逐步回归分析法实证检验了盐城营商环境的影响因素。研究发现,制定政策过程的严谨性和全面性、政府部门对营商环境政策的宣传和解读能力、落实相关政策中出台配套措施的及时性和实用性、技术人才和高层次人才的流失程度、企业对银行贷款所需时间的满意度、对基础设施及配套建设整体满意度等6个因素对盐城营商环境具有显著的影响,并据此提出了相关政策建议,为优化盐城营商环境提供了有价值的参考。

关 键 词:营商环境  影响因素  政策建议
收稿时间:2019/10/12 0:00:00

Study on Optimizing the Business Environment of Yancheng
LI Zhengguang,SUN Wenxiang,DING Mengyun and WU Haizhen.Study on Optimizing the Business Environment of Yancheng[J].Journal of Yancheng Institute of Technology,2020,33(2):1-7.
Authors:LI Zhengguang  SUN Wenxiang  DING Mengyun and WU Haizhen
Institution:School of Economics and Management, Yancheng Institute of Technology, Yancheng Jiangsu224051, China,School of Accounting, Anhui University of Finance and Economics, Bengbu Anhui233030, China,School of Economics and Management, Yancheng Institute of Technology, Yancheng Jiangsu224051, China and School of Economics and Management, Yancheng Institute of Technology, Yancheng Jiangsu224051, China
Abstract:In this paper, five scales are developed from five aspects: government environment, market environment, financial environment, human resource environment and social environment. The "questionnaire star" survey platform is used to conduct a random questionnaire survey on Yancheng business environment, and stepwise regression analysis is used to empirically test the influencing factors of Yancheng business environment. This paper finds that six factors, such as the preciseness and comprehensiveness of the policy formulation process, the propaganda and interpretation ability of government departments to the business environment policy, the timeliness and practicability of implementing the supporting measures in the implementation of the relevant policies, the degree of loss of technical talents and high-level talents, the satisfaction of enterprises with the time required by bank loans, and the overall satisfaction with infrastructure and supporting construction, have a significant impact on the business environment in Yancheng. Based on this, the relevant policy suggestions are put forward, which provides a valuable reference for optimizing the business environment in Yancheng.
Keywords:business environment  influencing factors  policy recommendations
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