加强执政党软实力的探索——对上海市闵行区“大走访活动”的思考

随着时代的发展,现实的社会环境、非政府组织的蓬勃发展、不完善的政治参与制度、社会分配和保障制度弱化了政党的软实力。而政党必须在做好硬实力建没的同时,注重自身软实力建设。上海市闵行区大走访活动增强了政党价值观的吸引力和政党的亲民性、包容性,树立了政党的良好形象,从而有效增强了政党软实力。可以从大走访中取经,从方式方法、成员结构、增加利益表达途径、制度层面等增强执政党的软实力建设。

The Exploration of the Soft Power Strengthening of the Party

With the development of the times,the party’s soft power is weakened by the reality of the social environment,the vigorous development of non-governmental organizations and the imperfect political participation system,the social distribution and the safeguard system.The party must strengthen the hard power construction while pay much attention to its own soft power construction.Minhang district big visit activities enhanced the attraction of the political values and the close relation with people,and inclusiveness so as to establish a good image of the party,and thus effectively enhance the party’s soft strength.Therefore, based on the experience above,the soft power construction of the party can be effectively strengthened from the methods,the structure of the members,the expressive way of the interest increasing and the system level.