| 在线旅游的发展与旅游者消费行为的研究 |
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| 引用本文： | 谷雨.在线旅游的发展与旅游者消费行为的研究[J].河套大学学报,2011(3). |
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| 作者姓名： | 谷雨 |
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| 作者单位： | 内蒙古大学历史与旅游文化学院; |
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| 摘 要： | 在信息技术全球化的时代,互联网给旅游业带来了革命性的变化与发展,在线旅游随之蓬勃发展,深刻影响并改变着旅游消费者的决策行为和购买行为。如今随着3G技术的发展,带来了旅游无线互联网的时代,对旅游者消费行为产生更为巨大和积极的影响。
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| 关 键 词： | 在线旅游 旅游者消费行为 3G技术 “云旅游” |
Research on the Development of Online Tourism and the Behavior of Tourist Consumption |
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| Authors: | Gu Yu |
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| Institution: | Gu Yu (History and Tourism Culture College of Inner Mongolia University,Hohhot,Inner Mongolia,010070) |
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| Abstract: | In the era of globalization of information technology, Internet has brought revolutionary change and development to tourism. Online tourism influenced and changed the decision and the consumption of consumers. The development of 3G technology at present has brought in the wireless internet tourism era, and will impose more and positive influence on tourists'decision. |
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| Keywords: | Online tourism Consumption of Tourists 3G Technology Cloud Tourism |
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