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旅游开发中的精品战略初探——以安徽省“两山一湖”旅游区为例
引用本文:丁晓娜.旅游开发中的精品战略初探——以安徽省“两山一湖”旅游区为例[J].合肥工业大学学报(社会科学版),2006,20(1):96-100.
作者姓名:丁晓娜
作者单位:安徽师范大学,国土资源与旅游学院,安徽,芜湖,241000
摘    要:文章分析了打造旅游精品和实施旅游精品战略的必要性,提出旅游地实施精品战略"四步曲"的基本模式,并以安徽省"两山一湖"旅游区为例,阐述了"两山一湖"地区如何和用独特山水、徽州文化、宗教文化三大特色旅游资源,实施旅游精品战略的若干设想.

关 键 词:旅游开发  "两山一湖"旅游区  精品战略
文章编号:1008-3634(2006)01-0096-05
修稿时间:2004年11月4日

On the strategy of top-quality products in the development of tourism--A case of"two-mountains and one-lake" tour site in Anhui
DING Xiao-na.On the strategy of top-quality products in the development of tourism--A case of"two-mountains and one-lake" tour site in Anhui[J].Journal of Hefei University of Technology(Social Sciences),2006,20(1):96-100.
Authors:DING Xiao-na
Abstract:This paper analyzes the necessity and strategy of creating top-quality products and proposes the basic pattern of "four parts music".At the same time,this paper,taking "two-mountains and one-lake" tour site as an example,offers suggestions about how to take advantage of such typical tourist resources as unique landscape,Huizhou culture and religious culture in order to implement top-quality products strategy in Anhui Province.
Keywords:the development of tourism  "two-mountains and one-lake" tour site  top-quality products strategy
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