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Bayer reorganizes in response to growth |
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| Authors: | Heinrich Vossberg Head of Strategic Planning Bayer AG |
| Institution: | Dr. Heinrich Vossberg is Head of Strategic Planning and Organisation in the Corporate Staff Division of Bayer AG, Leverkusen, Germany. |
| Abstract: | In this article the Head of Strategic Planning at Bayer AG describes the new corporate structure which was introduced into the company in 1984, and the considerations which led to its development and implementation. |
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